Forecasts play a crucial part in the financial planning of your business. Sales forecasting is projecting the short-term and long-term sales performance of a company.
Sales forecasts are an important measurement of your company's growth and success. Factors such as previous sales forecasts and revenue, competition, economic conditions, sales team and their performances, industry trends are considered while predicting monthly or quarterly sales targets. If your company meets consecutive sales forecasts, then you are assured that the company is growing!
Forecasts in Zoho CRM provides a real-time insight to tracking sales and helps your organization fine-tune the sales processes and monitor sales pipeline. It provides an overall picture of the company's sales pipeline, as well as individual performances of the sales team.