What is email activity process?

This process lets contacts enter into the workflow based on their past email activity.

Let's say you want to list out contacts based on their various email activities like opened, not opened and opened but not clicked on any link. You can use this component by first selecting the email message on which various activities have been performed. Then select the desired actions, in this case, 'Opened', 'Not Opened' and 'Opened but not clicked on any link'. Contacts who've performed the selected actions will move into their respective paths in the workflow. Refer the screenshot below to see how contacts will enter into different paths. Next you can set further actions for contacts to perform based on which path they've taken.

• Related Articles

• Activity-based Workflow

  This workflow's trigger is based solely on contact activity. These are pre-definable workflows that can be invoked for any entity, including signup forms, campaigns, and more. User scenario 1 Jane has embedded signup forms in her website, blog, and ...

• How does the email activity process work?

  Contacts will enter into further processes of the workflow only once, when they initially satisfy the selected conditions. To learn more about how this process works click here. For example, email activities you've selected are sent, opened, and ...

• How does email activity work?

  The email activity component allows contacts to enter workflows based on their previous email actions in an email campaign. You can choose an email campaign through which contacts can enter this process. With this process, you can create new paths ...

• How do you add an email activity process into your workflow?

  To configure email activity, follow the steps below: 1. From the navigation toolbar, select Automation and click Workflows. 2. Click Create Workflow from the top-right corner and select a workflow template. 3. From the left panel, drag and drop a ...

• Can the email activity process be used for plain text campaigns?

  This workflow cannot be created for plain text campaigns because opens and clicks for those emails cannot be tracked.