What does ‘marked as spam’ mean?

What does ‘marked as spam’ mean?

It means that an email campaign has been marked as spam. Mailbox Service Providers (MSP) give mailbox owners the option to report unsolicited and suspicious emails they receive. If recipients mark an email as spam, the MSP may update their filters and rules to capture similar emails in the future. Some of the MSPs will scan similar emails that they received in the past and move them to the spam folder. The mailbox provider will report this to ISPs and the email sender to take corrective measures.
 
To prevent your emails from being marked as spam, you can practice the following techniques:
  1. Follow the double opt-in process
  2. Offer content relevant to your contact's needs and interests
  3. Maintain hygienic email sending practices

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