What can I learn from the Reach and Impression section in Network Reports?

What can I learn from the Reach and Impression section in Network Reports?

The reach and impression section has Cards that show data on how your brand is gaining reach, and the amount of impression it creates on that social channel.


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      To find the types of impressions for your Facebook posts,  - Go to Reports  - Head to Facebook reports - Under the Reach & Impression section, you'll find the Cards, namely, Organic & Paid Page Impressions vs Reach, and Viral & Non-viral Page ...
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      The Audience section shows Cards with data about your audience such as the general demography, how they interact with your brand, etc., on that social channel.
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