1. Import the registrants and attendees of your webinars into Zoho Campaigns.
   
2. Create a mailing list for the registrants and attendees of your webinars by importing them into Zoho Campaigns.
   
3. Keep the registrants posted about the details of your webinars via email newsletters.
   
4. Send promotional newsletters to your attendees about the topics discussed in the webinar.
   

How to sync Zoho Meeting with Zoho Campaigns?

1.    From the Navigation toolbar, choose Contacts and select Sync Services.
   
2. Navigate to Zoho Meeting sync setup and click Associate New Account.
   
3. Click the Setup icon in the Zoho Meeting section.
   
4. Enable the toggle corresponding to Sync Status.
   
5. Select the topics to be associated with the imported registrants and attendees. 
   
6. Assign tags for your registrants and attendees, if needed and click Save.
   
   
7. Check the mapping of the webinar fields and campaign fields and make changes in the mapping if needed.
8. Webinars that you create in Zoho Meeting after your account is associated will automatically be imported into Zoho Campaigns.
   
9. View your webinars in Zoho Campaigns in Zoho Meeting section under Sync Services.
   

Note:

1. Only the webinars that you create after you activate the sync will be imported into Zoho Campaigns.
   
2. Webinars created before activating the sync will not be imported.
   

Create segments of your webinar registrants and attendees

1. From the Navigation toolbar, choose Contacts and select Manage Lists.
   
2. Click on the mailing list that you have selected for importing your registrants and attendees.
   
3. Choose Segments subtab at the top and click Segment from the dropdown.
   
4. Click the top-right Add icon and select Segment from the dropdown.
   
5. In segment creation page, do the following:
   
1. Name - Give a name to your segment. (This is for your reference to identify and relate to the criteria).
   
2. Criteria - This would be the basis to segregate the leads within the mailing list. In this case, it would either be webinar registrants and webinar attendees
   
6. Click Save.