How can I open campaign policy?
From Navigation toolbar, click Settings and click Campaign Policy to view it. You can view sections like email policy, content approval and export policy.
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Things to do when your email campaign hasn't performed well
Sometimes marketers put painstaking effort into conceptualizing an email campaign only to just move on to the next campaign after it is sent. However, does a marketer's role end right after sending the email campaign? The answer is an astounding ...
Why my email campaign is put on hold?
Every email goes through a review process where our moderator reviews it and ensures that your email meets our industry standards. Often, the emails are approved without any further questions from our end. However, if we need more information from ...
How to set password preference for export policy
As a measure of security, you can use passwords to protect the files that are exported. You can use Zoho Campaigns' default password or set a password specific to a particular file. By default, Zoho Campaigns' default password will be set for the ...
How are open rates measured?
The open rate is tracked with the help of a hidden one-pixel image placed in the body of the email message. When an email recipient opens the email and when the one pixel image is downloaded, an "open" is recorded in your Campaigns database. When the ...
What is a click-to-open rate?
Click to open rate (CTOR) is the number of clicks compared to the number of email opens your campaign has received. For example, if an email is opened by five recipients and one recipient clicks the link in the email, the click-to-open rate is 20%.